PRINCIPLE, IJM CONSULTING
General Manager/VP Business Development Watermark Beach Resort & The Royal Kelowna
President & CEO Canadian Vacation Ownership Association
OSOYOOS, BRITISH COLUMBIA
This long-time travel and hospitality veteran is more superwoman than resort executive. Ingrid has spent over two decades building solid partnerships and boosting tourism for the South Okanagan and across B.C and Alberta. This accomplished industry pro brings her intense passion each day to her role as General Manager and Vice President of Business Development at Watermark Beach Resort, The Royal Private Residences and is also the President of Ingrid Jarrett Management Consulting.
"I believe we all have the power to make a difference in the world — and a make a difference for each other,” Ingrid says. “Paying attention to what is possible is the fuel for positive change. I love being a part of this industry. Making a difference is what we do every day.”
Her impressive resume spans stints at almost every well-known hotel and organization in the region, including the Fairmont Hotel Vancouver, Fairmont Palliser, Fairmont Hotel Macdonald and Fairmont Empress. And while her CV includes positions at larger luxury hospitality organizations, she was also a key driver for the development of Boutique hotels and resorts across B.C. She’s been the regional general manager for Nita Lake Lodge in Whistler, Blackrock Oceanfront Resort in Ucluelet, Cove Lakeside Resort in West Kelowna, The Oswego in Victoria and L’Hermitage in Vancouver, among many others.
Ingrid certainly practices what she preaches about fuelling change, even outside of her day job. When she’s not managing Watermark Beach Resort, Ingrid stays busy serving on multiple boards across the B.C. tourism community. Previously, she brought her dynamic experience to boards representing almost every part of Western Canada, including B.C., Thompson Okanagan, Edmonton, Victoria and Kelowna. Currently, she’s the sitting past president of the B.C. Hotel Association and is on the Marketing Advisory Committee for Destination B.C. Prior to that, she was Chair of the Thompson Okanagan Tourism Association.
Ingrid is also enthusiastic about mentoring the next generation of tourism leaders. She has both volunteered and taught at Camosun College, the University of Victoria and Royal Roads University.
With so much drive and passion for B.C. tourism, it’s no surprise that Ingrid’s initiatives in the Okanagan community have garnered her several prestigious accolades. In 2012, Ingrid was named in the Top 20 most influential people in the Okanagan Valley. She also won the President’s Award for the Economic Development Association of B.C. in 2012, as well as the Marketing award under $15K in 2012 by the Thompson Okanagan Tourism Association. In 2017 Ingrid was awarded WXN Top most powerful women in Canada, and the BCHA awarded Ingrid Hotelier of the year for 2018.
Her passions don’t end at building the region’s prominence as a top tourism destination either. Ingrid’s also deeply rooted in growing the South Okanagan’s culinary and agricultural tourism, and has partnered with local producers and growers as the Convivium President for Slow Food Thompson Okanagan and is currently Vice Chair of Slow Food in Canada. Her passion for local economies, farming and food sustainability and sovereignty have supported her leadership in connecting with farmers and entities and working with her regional RDMO to support being awarded the Biosphere Designation under the UNWTO. Ingrid is currently engaged in developing the Slow food Travel protocol in partnership with Slow Food international.
Ingrid Resides in Kelowna BC with her family.